Rattler Roundup
It’s no shock your Ariat Texas Rattlers are taking their winning mentality into the new year. After claiming victory in the bright lights of Las Vegas at the 2023 PBR Team Series Championship, the team riders have their sights set on bringing an individual title back home to Texas. With three inside the Top 10 of the Unleash The Beast World Standings, take a look at what the Rattlers have been up to in the first month of 2024.
Every Buckle Tells A Story
After putting on an impressive display at the 2023 Team Championship, the Rattlers received their Montana Silversmith trophy buckles when PBR recently visited New York City amidst a sold-out show in Madison Square Garden.
Get a behind-the-scenes look at the creation of the team’s championship buckles
2023 PBR Teams Champions Merchandise
Celebrate the Championship of your favorite team with your very own 2023 PBR Teams Champions merchandise. Visit our new Texas Rattlers store to browse our new designs for adults and youth.
Champion Leadership
Every team needs great leadership and ours is world class. Head Coach Cody Lambert and General Manager Chad Blankenship were recognized for their impact and the team’s success as they were named Coach and General Manager of The Year by their peers.
39 Is the New 29. Joao Ricardo Vieira Stuns at UTB in Tulsa
Joao Ricardo Vieira shows no signs of backing down at 39 years-old as he tied for the title of the oldest rider ever to win in a premier series event at the PBR Unleash the Beast in Tulsa, Oklahoma. His flawless 3-for-3 performance was capped off with a high-flyin’ ride aboard Flyin’ Wired.
Take a look at the ride that won it all.
None Better Than Jesus at UTB Houston
In the city known for space exploration, it was no shock that Cody Jesus delivered an Out of This World ride on Montana Jacket. The home-state crowd went wild as Jesus captured a 91.75 point out to secure second in the event standings at PBR Unleash the Beast in Houston, TX.
Up Next
Follow the Ariat Texas Rattlers in pursuit of an individual PBR World Championship as the Unleash the Beast premier series heads to the following stops in February:
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Don’t Miss A Buck
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